This week, many Americans will sprint from a family-focused meal on Thanksgiving to frenzied shopping on Black Friday. Whatever you think of this seasonal tradition, it’s here to stay. So we say make the most of it, especially when budgets are extra tight.
But that doesn’t mean you need to don your riot gear for a haphazard search through a sea of mass-produced trash. Instead, we invite you to make shopping fun again. Sit back, relax, and take advantage of the excellent deals offered by the Align-endorsed brands we’ve curated below. You’ll get some great bargains, and the satisfaction of knowing that your money is supporting cultural renewal rather than working against it.
When you buy quality items from small business owners and reject woke corporatism, you not only support independent entrepreneurs and their families, you also encourage innovation and competition. This means we all win. Every dollar you spend sends a powerful message: The American spirit is unbreakable. And it’s not going anywhere.
These vetted Black Friday Deals are listed for ease of use, but you can find more information and reviews of each business via our Align Guide. For more aligned business options delivered weekly to your inbox, subscribe to our Align Newsletter.
Conviction Co. items are 15% off until midnight on Friday. Use code BLACKFRIDAY at checkout.
Berkey Water Filters promises huge savings over the weekend and early access to discounts for those who sign up here.
Enjoy 30% off clothing and swimsuits at Rey Swimwear.
Carly Jean Los Angeles’ Black Friday event started early. Enjoy 20% off sitewide with the code EARLYFAM30 or peruse their under $50 Gift Guide.
Yakkem Apparel is currently offering free shipping and has many items marked down 20%. On Friday, they’ll run a special “Buy One Get One Free” deal on their Crossover Leggings.
Cami Monet’s shop is 20% off everything Friday through Sunday with code SUGARPLUMS.
Albion Fit has swimwear reduced to almost 40% off with the code HOLIDAY20.
Ballerina Farm’s non-perishable goods are 15% off!
Friday Only: 30% off sitewide, plus free shipping at A’del Natural Cosmetics.
Enjoy 15% off sitewide from Baltic Born with the code THANKS15.
Bubble Pop products are 25% off and you get a free nail file with your order. Use code BLACKFRIDAY.
American Trench is celebrating Black Friday with 20% off site wide.
Dearborn Denim is offering 10% off any order with the code HOLIDAY10.
Some Howler Brothers products are up to 30% off while supplies last.
Show Allegiance is running special promotions on flags and accessories now through Monday.
You could save up $75 on Lodge Cast Iron Products from now until Friday.
Save $14 on the Ancestral Supplements Starter Pack for a limited time.
Crucial Four products are up to 30% off, and orders over $250 get free shipping plus a special surprise.
FOR THE FAMILY
Dolphin Organics products are 30% off for a limited time with the code DOLPHIN.
Holy Pals Family Pajama Sets are up to 35% off.
ChristianBook.Com has a massive selection of discounted books and Bibles (up to 85% off) but they’re also having sales on toys, games, kits, and educational materials for children until November 28th.
Everything at Hope Outfitters (for men, women, and children) is 20% off until midnight on Friday.
Get matchy-matchy with some adorable sets from Ivy City Co. Select items are up to 60% off.
Authenticity50 customers will enjoy 10% off all orders with the code USA.